Management Team

The Live Oak management team combines its caregiving, nursing and business experience to optimize the delivery of high quality personal care services. Every team member is dedicated to helping clients improve quality of life with as much independence as possible in the comfort of home. The Chattanooga/North Georgia office of Live Oak Caregivers is led by:

Jeff Ervin, Director of Operations

Jeff Ervin is the Director of Operations for Live Oak Caregivers’ Chattanooga office, which serves Southeast Tennessee and North Georgia. He is a native of Chattanooga, where he grew up working in his family’s wholesale building products business. Jeff has over 30 years of Sales and Sales Management experience, with most of his career spent in the Cable Television industry. Jeff began his career with SC Johnson & Son in consumer product sales, followed by sales management positions with companies that include Ford Motor Company, AT&T, Comcast and Viamedia.

Jeff received his Bachelor of Science in Marketing from the University of Tennessee in Knoxville. He has been involved in youth sports at Buckhead Baseball, Northside Youth Organization and The Marist School. He and his wife Beth are members of Peachtree Presbyterian Church and have two grown children who both live in Atlanta.


Jane Parker, Case Manager

Jane Parker manages the company’s caregiving assignments throughout Southeast Tennessee and North Georgia. She is committed to making each case a success, and ensuring that clients receive the highest level of professional service.

Jane has worked in the home care industry for more than 25 years, starting with her family’s healthcare products business, National Medical, founded in Chattanooga by her parents. She went on to work in healthcare case management with Guardian Home Care, Hearth Hospice and Visiting Angels.

Jane is a magna cum laude graduate of the University of Georgia with a Masters degree in Education.


William J. Falconer, Chief Executive Officer

Bill Falconer is the Founder and Chief Executive of Live Oak Caregivers. He has over 25 years of business consulting and professional services experience, specializing in business strategy, customer relationship management and training teams of service providers. Bill has managed a number of health care services clients, where he developed expertise in health care operations and compliance.

Prior to founding Live Oak Caregivers, Bill served as President of Summit Industries, a consumer and health care products manufacturing company and was the Co-Founder of Midtown Consulting Group, strategic business management consultants. Prior, Bill was a Vice President at The North Highland Company, where he led their CRM and Business Intelligence practices in Atlanta, and was a Senior Manager in Accenture’s Strategic Services practice.

Bill received his Bachelor of Science in Industrial Engineering from the Georgia Institute of Technology, and an MBA from the Kellogg Business School at Northwestern University. Bill and his wife, Sharon, have four children.